Phoebe Grace


The emerging label, known for its dreamy dresses and painterly hand-drawn prints, provides us with some much-needed sartorial escapism for the autumn-winter season. 

Phoebe Grace’s signature prints are transformed with a moodier colour palette that’s no less dreamy. The offering of prairie-like dresses and whimsical separates relishes the brand’s ultra-feminine reputation and penchant for throwback vintage glamour. 

The body-skimming silhouettes are a tasteful nod to a bygone era, while the oversized botanical-inspired motifs – printed using a modern digital textile process requiring less water and ink – keeps period detailing like gently puffed shoulders, delicate covered buttons, nipped waists and full sleeves contemporary. And, while Phoebe Grace takes their design influences from the past, they’re also keen to embrace the future. This year, they introduced a groundbreaking fabric made from recycled plastic bottles and have used it for the entirety of their autumn-winter lookbook. 

The maximalist aesthetic is well-earned and loved by style insiders like Alexandra Shulman, Christine Lampard and Trinny Woodall. Phoebe Grace reaffirms the joy of fashion with a wearable collection that’s just the right amount of playful and polished.

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