THE LOVE LIST : NEW-IN STYLES WE’RE LUSTING AFTER

Love is in the air; to celebrate, we’ve compiled all our favourite new Atterley styles into the ultimate love list…

Whether you’ve made Gal-entine’s plans, are prepping for a socially-distanced date or will be ordering in dinner for one, get into the spirit of Valentine’s Day and treat the people you love (including you) to something special.

Our Boutique Buyers have been busy filling their rails with covetable New Season stock from the best independent labels around. From swoon-worthy Scandi style to Uzma Bozai‘s graphic sweatshirts, you can shop to your heart’s content right here on Atterley. Maybe you’re on the look-out for a necklace your best friend will adore. Or perhaps you’re hoping to cure your winter woes with a full wardrobe refresh. Either way, we know you’ll love these spring-ready styles just as much as we do…

SAINTBY KNOWS HOW WE WANT TO DRESS RIGHT NOW

This emerging label’s capsule collection of polished basics and effortless dresses is super relevant for how we’re approaching everyday style.

There’s been a definitive shift in wardrobe habits in the last year. The fashion rules have been revised as the world looks to invest in lasting core pieces that stay classic. 

SaintBy is the latest in a wave of designers embracing minimalism and simplicity. Anna Baj founded the brand two years ago, capturing a contemporary chic aesthetic in her tonal lookbook that holds the secret to versatility and easy elegance. The loungewear, tactile knitwear and understated dresses and separates are pared-back yet still feminine. SaintBy welcomes a neutral palette and the pieces form a strong closet foundation. SaintBy also values quality and the collection is sewn by skilled local artisans in Poland. 

If you’re looking to refresh your work-from-home look or nail your between-season attire, look to this emerging label. SaintBy knows how we want to dress right now…

3 NEW DESIGNER SNEAKER ICONS TO DISCOVER

The search for the perfect designer sneaker is over. We’ve whittled down our roster of ultra-cool kicks to bring you the must-have styles of 2021. 

A designer sneaker will give your look an instant update – ensuring a fresh finish to off-duty attire or adding some much-needed edge to your high-low dress code. 

Unseen Footwear, Saucony and Veja lead the way this season with experimental tones, textures and directional design details. We all know that versatility is key so our Boutique Buyers are gravitating towards treads that can seamlessly step between laid-back to smart-casual. It really is all in the styling. 

The sneaker is a true wardrobe hero and with so many options to unbox, here are the icons that are standing out.

BEHIND THE BOUTIQUE : ACCENT CLOTHING

Atterley Boutique Accent Clothing is a multi-award-winning independent retailer that first opened its doors back in 1984.

The multi-award-winning and family-run boutique opened almost 40 years ago, making it the longest established boutique in Leeds. Martin Schneider began the legacy with a small designer menswear boutique in the historic Queens Arcade. Accent has grown in the years since and he now runs it with his wife, Louise, and their two children, Jack and Becky.

Accent was one of the first places where people could access top-end designer clothing in the city and it’s become a much-loved shopping destination for men’s, women’s and children’s designer wear over the years. The team’s keen eye for buying informs a winning edit of both established and up-and-coming labels. Accent has curated an aesthetic where rock-and-roll meets heritage, mixing iconic British labels like Barbour and Belstaff with contemporary denim brands and their more directional womenswear collections. Accent has also made a name for itself as a denim specialist with a dedicated team eager to pair you with the perfect fit from names like Replay, Edwin, Armani and Scotch & Soda.

Atterley speaks to Becky, daughter of the founders, about her family’s award-winning fashion legacy.

CELEBRITIES & INFLUENCERS LOVE THIS UNDER-THE-RADAR LABEL

Anne Louise Boutique has an offering resort-ready styles and dreamy bespoke looks that celebrate the dawning of spring.

Anne Louise Boutique, which was launched two years ago by a mother-daughter design team, has quickly become known for romantic looks that bring thoughts of sun-drenched islands and warm ocean breezes. The collection of designer dresses and separates has been worn by the likes of Amanda Holden, Binky Felstead, Vogue Williams, Myleene Klass and Quigley Goode.

The painterly florals and vintage-inspired details like tiered skirts and frothy frilled necklines are offset by body-skimming contemporary cuts. You’ve definitely seen their showstopper layered cotton maxi dress on your insta feed. Anne Louise Boutique is also maternity-friendly; relaxed silhouettes and easy-stretch knits are perfect for a growing bump. 

In need of some sartorial inspiration for spring? Anne Louise Boutique has us looking forward to the new season.

BEHIND THE BOUTIQUE : SUE PARKINSON

One of Atterley’s longest-standing boutiques, Sue Parkinson is a goldmine of wardrobe mainstays and contemporary style finds. Hear from owner and buyer Sue about the evolution of her beloved boutique, and the challenges this past year has presented.

Run by a family team since 1973, Cotswolds-based boutique Sue Parkinson houses a standout selection of wearable, timeless style essentials. Sue and her daughter Sally personally select each piece that makes it into the store – and with almost 50 years in the business, they know their customers well. Each brand the boutique takes on fits the Sue Parkinson identity; feminine fashion with a touch of playfulness and a resistance to short-lived trends. You can expect expressive printed pieces and vintage-inspired designs from of-the-moment brands like Lily & Lionel and Bellerose, as well as investment buys from the likes of Mulberry.

But even with this clear brand identity, the team prides themselves on stocking a range of fashion to suit every style. Scroll on to see – and hear – what this Atterley Boutique has to offer.

BEHIND THE BOUTIQUE : THE MODERN DRAPER

Chris Terry, Founder & Buyer of Atterley Boutique The Modern Draper, tells the story behind his much-loved men’s style destination.

The Modern Draper launched their first store in April 2017. Chris, along with his partner, Lisa, run the shop in the market town of Beverley, Yorkshire. They love the location so much, they opened a second boutique last year. The first is the place to shop for the perfect blend of heritage and contemporary labels, while the second concentrates more on sport, streetwear and outdoor lifestyle brands.

Chris has worked from the ground up; from serving on the shop floor to working on the brand side as an agent, and now running his own boutiques. His thirty-plus years of experience is clear in the brand mix at the Modern Draper. Chris and Lisa cater to style-conscious shoppers, stocking premium apparel, footwear and accessory names like John Smedley, Norse Projects, Nudie, Sebago and Veja.

But don’t take our word on it. Hear from the founder himself about how this boutique came to be. 

OUR BOUTIQUE BUYERS’ NEW YEAR WISHLIST

According to our resident style experts, these tried-and-tested looks should be on your 2021 wishlist.

This January looks a little different, and with fewer occasions to dress up for, we’re all revaluating the contents of our closets. But pandemic or not, a new year means a fresh start – and our clothes are no exception.

As always, our Boutique Buyers are being thoughtful about which pieces to invest in, prioritising lasting investments over transient trends. And with so many years’ experience to inform their shopping choices, they know just which styles are worth a second look. So, scroll on to hear which pieces our buyers recommend wearing on rotation.