SORRY, JEANS—WE’RE MIDI SKIRT CONVERTS NOW

Taking rightful place as one of our Boutique Buyers’ most-loved looks is the ultra-feminine and impactful midi skirt. A-line, pleated, wrapped or ruffled – this always-elegant hemline is a perennial closet staple.

When it comes to skirts, the options are endless. Structured designs suit workwear power-dressing, while flowy tulle sashays with a sultry allure. And with autumn approaching, the wear-ability of this wardrobe essential becomes even more apparent. Easily layered and dressed up or down, our Boutique Buyers know that the midi skirt makes trans-seasonal dressing a dream. Read up on our favourite long-length styles if you want to add the ever-chic trend to your wish-list.

THE BEST OF ATTERLEY’S ACTIVEWEAR, ON SALE NOW

Struggling to stick to your New Years’ Resolutions? If you can’t quite bring yourself to go to the gym, let Atterley’s sale activewear help you…

January after January we make ambitious promises to ourselves, fuelled by the “new year, new me” mantra. Among the most popular? Exercise. Avoid disappointment in this time around and make 2020 the year you master your fitness routine.

Of course, regular exercise calls for comfortable and breathable getup. With contemporary brands like Beyond Yoga, Varley and LNDR on our radar, gym gear is more appealing than ever. And it gets better: hundreds of stylish, workout-ready pieces have just landed in the Atterley Sale. So, whether you’re perfecting your downward-facing dog or practising your push-ups, now’s the time to stock up on the suitable attire.

YOUR BESPOKE GUIDE TO DRESSING LIKE A PARISIAN

While it’s no secret that French women are Fashion’s favourite muse, the essence of their sartorial je ne sais quoi remains a mystery. Beyond berets, Breton tops and Birkin bags, the coveted Parisian style emerges as an attitude above all; a ‘just threw it on’ nonchalance that defies trends and always translates to chic. 

Home to some of the world’s most illustrious design houses and famed couturiers; it follows that in Paris, fashion isn’t just a way of dressing, it’s a way of life. From floral dresses to sultry heels, key pieces are instantly at home in a French girl’s closet. Here we turn our attention to la style Française and take notes on the easy way to emulate outfits our Parisian icons wear on repeat.

SUSTAINABLE FASHION

It’s never been easier to be sustainable with your style. From Instagram-approved trainers and colour-pop cashmere to modernist hand-crafted jewellery: in recent years there has been a welcome influx of vibrant, innovative and stylish labels offering eco-conscious designs we actually want to wear. It’s ‘in’ to be eco. 

It might come as little surprise that the Fashion industry – after oil – is the world’s biggest environmental enemy. The problem of cheap, fast fashion is one that persists at the peril of the planet, as well as the people and communities behind the production. All too often we compromise quality for convenience in favour of a quick fashion fix.

So what can we do? Buy less and buy better: that’s our Boutique Buyers’ mantra. Look for clothes that were made to last, and consider opting for organic, recycled and responsibly sourced textiles, fair working conditions and transparent supply chains. The easiest place to start? Invest in labels that are already achieving all of the above. Here we highlight three change-making ethical brands shaping the future of fashion – and the environment – with their clean green credentials.

3 FEMALE-LED LABELS TO INSPIRE

Ready to be inspired by some of fashion’s most influential women? We asked three of Atterley’s award-winning boutique owners, with inspirational stories of their own, to name the female designers and creative directors they respect the most. 

We all know that clothes we wear relate to so much more than passing seasonal trends. They allow us the freedom to express our individuality, our personality, and our creativity. They can empower, embolden and inspire. In an often male-dominated industry, this is our opportunity to support fashion made for women, by women. To celebrate the return of International Women’s Day, we bring you a specially curated edit of the female designers and women-led labels that have changed the game and blazed a trail for generations to come.

 

3 STEPS TO A STREET STYLE CAPSULE

Fashion Month has evolved to become so much more than a preview of designers’ and brands’ latest collections. While future trends unfold on the catwalks, it is on the streets where the most blog-able sartorial moments occur. From Scandi style capitals Copenhagen and Stockholm to big-hitting headliners New York, London, Paris and Milan, we can reliably count on the industry’s best-dressed to turn out for a month-long street style showcase, providing a visual feast to inspire our shopping carts and wishlists alike.

When taking a closer look at how these stylists, editors, bloggers and Instagrammers create their ensembles, an unexpected pattern emerges. What becomes ever apparent is that these tastemakers have mastered the art of the ‘instant impact outfit’. That is to say, capsule wardrobes curated to attract the shutter clicks of the most revered street style photographers and cause a flurry of regrams, tweets, pins – you name it. So how can you apply this formula to your own outfits, and your own personal style? Here we unpick the three key looks we’ve found to be essential to this distinctive oeuvre of dressing.

THE TREND REPORT

Fine tune your autumn winter wardrobe and embrace the shifting sartorial mood with The Atterley Trend Report. Welcome to your hand picked edit of the looks and labels our Boutique Buyers are investing in now. 

Make a fierce foray into animal print, brought up-to-date this season and reinterpreted in countless AW18 collections. Take a trip to the country via heritage-inspired checks, tailoring and knitwear. Or counteract darkening days with mood-boosting brights and captivating colour clashes. The key to this season’s trends? They are far from prescriptive – curate your closet with ample space to let your personal style shine to through, and remember it’s not what you wear, it’s how you wear it. 

 

 

OCCASIONWEAR: STYLE YOUR NIGHT

This party season it’s time to defy the dress code. Here, we take event dressing inspiration from four influencers known for their distinctive personal style. Whether you opt for effortless and eclectic high-low looks, sleek sophisticated ensembles or unabashed glitz and glamour; the key takeaway is to embrace your own aesthetic and style your night.