WHAT TO BUY FOR: THE MAGPIE

Does your loved one have an eye for all thinks shiny? From elegant gold jewellery to stylish sequins, she’ll light up when she sees these glitzy gifts.

Jewellery is an understandably popular gift during the festive season. There’s a certain sentimentality about receiving a special piece that your loved one has carefully chosen, and that you can carry around with 24/7. But for some, there is no greater thrill than opening that little velvet box on Christmas morning.

Know the type? Then look no further. Among Atterley’s many unique jewellery brands is Jewel Tree London, a reliable source of unique, eye-catching jewellery that your magpie-minded friend will adore. Deborah from team JTL explained to us what makes their brand stand out…

“At Jewel Tree London, we believe everyday is precious. Designed with love and crafted with quality and care, all our products are unique to us and developed in-house – the perfect gifts for your loved ones this Christmas, and something they will cherish for years to come.”

So, keep scrolling to see our glittery picks from Jewel Tree London and more independent labels…

WHAT TO BUY FOR: THE FASHION GIRL

Struggling to shop for the fashion girl in your life? We know she’ll love these stylish gifts…

Everyone has that one trend-setting friend who always looks on-point. Her envy-inducing outfits are perfectly polished; the labels she waxes lyrical about are constantly the subject of your google searches. She has a die-hard affinity for vibrant colour, bold patterns, and head-turning silhouettes, and feels just as at home in a vintage shop as she does in her favourite department store. The fashion girl doesn’t shy away from making a statement – in fact, it’s her sartorial mantra.

Sound familiar? Lucky for you, Atterley Boutique S120 is a haven of cool-girl style, aka the perfect place to find a unique gift your trendy friend will love. So, we asked Sara, one of the boutique’s owners, for some shopping guidance…

“Shopping for a shop-a-holic? Yes, the one with immaculate taste – and yes, with a pretty clear idea of what she wants for Christmas. But hey, that doesn’t mean she doesn’t deserve a little surprise (or two). Fear not – S120 is here to help. Go under the radar and shop for small labels, unique pieces and special treats for your style-savvy loved one. She will be impressed (and Santa, too).” 

Be it a faux-fur coat from cult label Stand, or a silky scarf from Scandi favourite Stine Goya – these pieces will fit right into your fashion girl’s wardrobe.

WHAT TO BUY FOR: THE PICKY ONE

Stuck for what to buy your ultra-picky friend? Appease her tricky taste with these luxury gift ideas…

Trying to shop for someone who’s impossible to shop for? Think of that one friend who has very specific taste and knows exactly what they like. To avoid the dreaded disappointment on their face when they open a present they’re not in love with (we’ve all be there), gift clever this Christmas.

Everyone needs a bit of luxury in their life, so treat your loved one to unique pieces that she can appreciate daily. A scented candle is always a winner. Want to make a grand gesture? Splash out on some dreamy nightwear from Olivia von Halle, or a cosy knit from laid-back French label Isabel Marant Étoile. We heard from Sulaika at Atterley Boutique Stil Lifestyle on the high-quality pieces even the pickiest of people will love.

“Shop stylish & chic gifts, big & small, from independent retailers this Christmas. From luxurious beauty products, jewellery and candles to cashmere socks, gloves and scarves. Whatever your budget, we have sourced the most coveted gifts for you and your loved ones this festive season.”

Without further ado, discover our elegant edit of cashmere knitwear, silk pyjamas and more unique finds…

WHAT TO BUY FOR: THE ECO FRIEND

Put quality over quantity when shopping for your eco-aware friend. These sustainable buys are a good place to start… 

Inspired by the slow fashion movement? Brands like Chinti & Parker, Emily & Fin, and Beaumont Organic are proving that sustainable style doesn’t have to be limiting. This season, plenty of fun, lovingly made pieces have landed in our boutiques.

When it comes to buying a sustainable gift, it’s important to respect your loved one’s own shopping habits. If she’s a minimalist, treat her to an investment piece that will stand the test of time, like a high-quality knit or handmade jewellery. If she’s vegan, opt for an accessory from ethical brand Matt & Nat, or a faux-leather piece from of-the-moment label Nanushka.

We spoke to Hannah from Atterley Brand Beaumont Organic about what thoughtful and considered labels have to offer at this time of year.

“This year the Beaumont Organic team have curated a gifting collection that is 100% sustainably and ethically sourced. Like all our range, these styles are limited editions, and many are individually handcrafted with detailing that varies slightly from piece to piece making them a truly unique gift. As always, we encourage our customers to shop consciously this Christmas.”

So, if you want to invest in something truly special this festive season, discover our eco gifting edit below…